Appleone


Content Writer - SEO Experience - 100% Remote

US

United States US

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Job Description

The content writer produces original content for the company and its clients. The content writer will write articles, blogs, press releases, reports, manuals, proposals, procedures, and web copy. The content writer will also participate in coming up with ideas for additional content that may span mediums including graphics and video. This role entails extensive research into the topics being written about, including conducting interviews with subject matter experts. This role requires a very strong skill set in writing, research and creative ideation. The content writer is ready and able to assist with various digital marketing tactics as they relate to content marketing and social media marketing.ESSENTIAL FUNCTIONS• Write content for client websites and the company website, capturing the brand and messaging for each type of business, product or service. Help develop SEO content to include strategic keyword usage.• Copy-edit text in assigned projects and ensure that content meets editing quality standards. Copy-editing may require rewriting materials produced by others.• Research and produce articles and blog posts on a variety of topics including but not limited to content strategy, SEO, PPC, branding and client-specific subject areas.• Communicate very effectively, both orally and in written form, technical information with a wide variety of individuals and groups. Ability to write for various mediums. • Perform research to remain current on new developments in search marketing which may affect the company and the content created. • Assist in social media initiatives as directed by the department such as managing social communities, planning and creating social media posts, tracking analytics, and reporting.• Assist in the preparation of material for technical seminars, business forums, conferences and seminars as needed. • Support in-house marketing strategy as needed, including the promotion and coordination of launches, events and promotional campaigns.• Support the fulfillment of any of the organizations publications or writing tasks from content request to delivery.EDUCATION AND EXPERIENCEStrong command of the English language, while understanding advertising and marketing language.Excellent writing and grammar skills.Strong proficiency with Microsoft Word and familiarity with the Microsoft Office suite of programs. Basic HTML skills a plus.Prior SEO or website copywriting experience desired. Knowledge of search engines such as GoogleInternet research capabilities required. We are an Equal Employment Opportunity employer committed to excellence, diversity and inclusion


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