Digital Content Specialist

Job Description Summary
Partner with marketing leadership to develop and evolve the company’s marketing content strategy
Job Description
Responsibilities
• Posts a variety of content online across multiple digital platforms.
• Reviews and maintains web pages, social, and blog(s), email newsletters, and promotional support for all marketing efforts.
• Works with developers/staff to assess any technical challenges (troubleshooting) in displaying the content appropriately.
• Helps develop and document procedures to manage Web content.
• Contribute to B2B marketing efforts by monitoring industry best practices and providing innovative recommendations for the team.
• Drives engagement and interaction.
• Moderates content as it is contributed to the website by external sources.
• Stays current with trending topics, local culture, news and new developments in technology.
• Keeps up-to-date with best practices in posting for the web, social media trends, web usability, web design, and business/industry trends.
Qualifications
• Bachelor’s degree in Electronic Media or related degree or equivalent experience.
• 2-3 years of experience in digital content management, writing for the web and internet research.
• Strong writing, editing, and proofreading (AP style) skills, creativity, attention to detail, marketing knowledge and the ability to write for various formats.
• Experience with HTML, CSS and working with content management systems (CMS). Adobe Creative Suite and Microsoft Office proficiency a plus.
• Balanced interpersonal skills, excels working in a collaborative and creative team environment.
• Strong verbal and written communication skills and the ability to manage multiple projects at once.
Preferred
Qualifications
• Knowledge of multiple CMS systems including; SDL/Tridion, Alfresco, Drupal, and WordPress.
Working Conditions
• Temporary work from home environment.
• Less than 20% travel